— Journal · RSS
Notes from the studio.
Writing on technology, design, VR, AI — and what it takes to ship them. Mostly long, sometimes short, occasionally wrong.
Journal · · 8 min
GDPR-compliant analytics without cookies: what we built and why there's no banner
GDPR-compliant analytics without cookies is possible when you collect no PII and set no client-side identifier — which is exactly why our sites carry no cookie banner. Journal · · 4 minThe chocolate house that hides its machinery
A recommender, a members-only world, a build-your-own-box atelier, a subscription engine and a closed-loop commission workflow — all hand-built. The story of Delicious Diamonds is invisible complexity in service of effortless luxury. Journal · · 7 minMatterport vs Gaussian Splatting vs Photogrammetry in 2026: how we choose
Matterport, Gaussian splatting and photogrammetry solve different problems. Our 2026 decision rule for which 3D capture method to use, with real tradeoffs. Journal · · 6 minHow to Photograph a Silver Car: A Practical Guide
A senior studio's field guide on how to photograph a silver car: why metallic paint is hard, controlling reflections, shaping light, and getting the colour right in post. Journal · · 8 minDo I Need React for a Website? Usually Not — Here's What to Use Instead
Do you need React for a website? For most content and marketing sites, no — server-rendered HTML plus a little vanilla JS is faster, more accessible, and lasts longer. Journal · · 7 minHow to Reduce VR Motion Sickness in Patients: 5 Design Rules
Five design rules that reduce VR motion sickness (cybersickness) in patients: framerate floors, no acceleration, vignetting, seated design and field of view. Plus the extra care frail users need. Journal · · 7 minA case for not using AI — and using ML instead
Every app shipped in 2026 bolted a chat box onto something. Here's the case for the boring alternative: ranked suggestions from a small model, cheap enough to run on every screen load, explainable enough to defend in a clinic. Journal · · 7 minPrivacy-First Analytics, Explained: What It Means and What We Actually Collect
Privacy-first analytics means measuring traffic without tracking people. Here's what it means, how it differs from Google Analytics, and the exact signals we collect. Journal · · 7 minMachine learning vs LLM recommender systems: when classic ML wins
Machine learning vs an LLM recommender system: for ranked suggestions, classic ML usually wins on cost, latency, explainability and cold-start. Here's how to decide.— The journal, by email
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