— Studio · Founder · CTO

Pedro Thomaz.

Founder and technical lead of amplified creations. Sets the studio's direction across VR, AI and digital infrastructure. Hands-on with code, design reviews and the awkward conversations that happen before a project ships.

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— Background

Pedro co-founded amplified creations and has led its technology since 2013 — more than twelve years taking AI, VR and SaaS products from prototype to stable, scalable platforms in HealthTech, virtual tours and employer branding. He owns the architecture, the stack choices and the quality bar, and writes the code himself when a project needs it. He has designed more than six platforms now used in over 70 countries, and the generative-AI automations (n8n and cloud) and retrieval-augmented (RAG) assistants that take document sorting, routing and content work off clients' back offices.

He is also CTO of RVer, the studio's immersive VR system registered as a Class I medical device with INFARMED, where he built the platform and more than 60 VR scenarios in use in hospitals, clinics and care homes; and product lead of VRBox.io, an internationally recognised platform for 3D and 360° virtual tours. From 2019 to 2024 he ran amplified automotive, producing visual content for Porsche, Mercedes-Benz and BMW — a background in visual storytelling, for brands and public institutions across automotive, real estate and government, that shapes how he designs products. He also teaches: in September 2026 he gave a certified training session on VR in rehabilitation at the School of Health of the University of Leiria and Oeste.

— Expertise
  • Virtual Reality
  • AI
  • HealthTech
  • Software architecture
  • Product strategy
  • Engineering leadership
— Writing · 82
Journal · · 6 min Photography for car dealerships: a system for everyday stock, special content for special cars Everyday cars get photographed in-house, with a system of your own; only special cars call for special content. The 15 photos, in order, the spot, the rules, and a printable A4 guide. Journal · · 6 min Photography agency or freelance photographer? How to choose, and when it isn’t worth paying more There are photo shoots for €30 and for €600 or more, and both exist for a reason. When a freelancer is enough, when an agency pays off, who owns commissioned photos in Portugal, and what to ask before you hire. Journal · · 6 min Property virtual tours in Portugal: what they cost, how long they take and where to publish them A practical guide for estate agencies: what a virtual tour of a property costs, how long it takes, how to add it to Idealista and Imovirtual, and what the law asks of the images. Journal · · 7 min Virtual tours on construction sites: 8 ideas, from the crane cab to seeing through walls Construction companies want to show their sites as modern work. The same 360° capture also gives a walkable timeline of every phase, design versus as-built, tours from the CAD, and five more ideas. Journal · · 5 min OpenAI Dots and the AI agents that keep working when you close the laptop OpenAI’s new Dots run on their own cloud computer and keep going after you log off, joining Meta’s Muse, Google’s Gemini Spark and Microsoft’s Scout. What they do, why individual users in Europe can’t get them yet, and what to delegate, and never delegate, to one. Journal · · 5 min AMD is buying World Labs: what AI world models mean for 3D, VR and virtual tours AMD will pay about $8.2 billion for Fei-Fei Li’s World Labs, the startup that turns photos and text into walkable 3D worlds. Why a chipmaker wants it, and what generated worlds can and cannot replace in 3D capture, VR and 360° tours.

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